{"id":159712,"date":"2023-05-18T10:54:00","date_gmt":"2023-05-18T10:54:00","guid":{"rendered":"https:\/\/culture.org\/?p=159712"},"modified":"2023-05-18T10:54:00","modified_gmt":"2023-05-18T10:54:00","slug":"ubisoft-leans-on-assassins-creed-for-fiscal-recovery","status":"publish","type":"post","link":"https:\/\/culture.org\/gaming\/ubisoft-leans-on-assassins-creed-for-fiscal-recovery\/","title":{"rendered":"Ubisoft Leans on Assassin&#8217;s Creed for Fiscal Recovery"},"content":{"rendered":"           <!--  <script type=\"text\/javascript\">\r\n                jQuery(document).ready(function() {\r\n                    jQuery(\".key-accordion-item .key-menu\").on(\"click\", function() {\r\n                        if (jQuery(this).parent().hasClass(\"active\")) {\r\n                            jQuery(this).next().slideUp();\r\n                            jQuery(this).parent().removeClass(\"active\");\r\n                        } else {\r\n                            jQuery(\".key-content\").slideUp();\r\n                            jQuery(\".key-accordion-item\").removeClass(\"active\");\r\n                            jQuery(this).parent().addClass(\"active\");\r\n                            jQuery(this).next().slideDown();\r\n                        }\r\n                    });\r\n                })\r\n            <\/script> -->\r\n\r\n\r\n            <!-- start html -->\r\n\r\n            <div class=\"news-key-takeaway-wapper\">\r\n                                <span style=\"background-color:#39b54a;\">Key Takeaways<\/span>\r\n                <ul class=\"news-key-nbox\" style=\"border-color:#39b54a;background-color:rgba(57, 181, 74, 0.1);\">\r\n                                                        <li>Ubisoft faced a challenging fiscal year with a significant drop in net sales and an operating loss.<\/li>\r\n                                                                    <li>The Assassin's Creed franchise remained a financial stronghold for Ubisoft, with Assassin's Creed Valhalla performing well and generating higher revenue per player.<\/li>\r\n                                                                    <li>Ubisoft plans to increase the number of people working on the Assassin's Creed franchise by 40% and release several new titles under the franchise, including Assassin's Creed Mirage.<\/li>\r\n                                                                    <li>Ubisoft is implementing targeted restructurings and cost-cutting measures, reducing its global headcount and focusing on major franchises.<\/li>\r\n                                                                    <li>Apart from Assassin's Creed, Ubisoft has a diverse portfolio of upcoming games, including Avatar: Frontiers of Pandora, Tom Clancy's The Division Resurgence, Rainbow Six Mobile, and others.<\/li>\r\n                                                                    <li>Ubisoft is interested in exploring generative AI and believes it can be a game-changer for the creative industries.<\/li>\r\n                                                                    <li>Despite the challenges, Ubisoft maintains an optimistic outlook and anticipates a turnaround in the coming year with projected income.<\/li>\r\n                                                                    <li>The strategic focus on the Assassin's Creed franchise, along with a diverse portfolio and interest in generative AI, aims to secure Ubisoft's future in the competitive gaming industry.<\/li>\r\n                                                <\/ul>\r\n            <\/div>\r\n            \n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Following a financially taxing year, Ubisoft, the French video game publisher, is fortifying its position in the gaming industry by concentrating on one of its most successful franchises, Assassin&#8217;s Creed.<\/span><\/p>\n<h2><b>A Tough Year for Ubisoft<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The fiscal year proved challenging for Ubisoft, with the company reporting a significant drop in net sales of 14.6% from last year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The decline, totaling \u20ac1.81 billion ($1.97 billion), resulted in an operating loss of \u20ac500 million ($543 million).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This downturn was primarily due to the underperformance of major releases like Mario + Rabbids Sparks of Hope and Just Dance 2023.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Despite the scarcity of new releases, the Assassin&#8217;s Creed franchise remained a financial stronghold, recording an impressive increase in active users and revenue per player.<\/span><\/p>\n<h2><b>Assassin&#8217;s Creed: A Lifeline for Ubisoft<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The franchise&#8217;s latest title, Assassin&#8217;s Creed Valhalla, has been instrumental in Ubisoft&#8217;s sustained income, boasting 44% more players life-to-date than its predecessor, Assassin&#8217;s Creed Origins, and 19% more than Assassin&#8217;s Creed Odyssey.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, Valhalla has generated higher revenue per player, a promising sign for the franchise&#8217;s future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ubisoft has taken note of this trend, announcing that it will increase the number of people working on the Assassin&#8217;s Creed franchise by 40% in the coming years.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The move is part of a strategic plan to focus on the company&#8217;s most significant growth opportunities.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As part of this decision, Ubisoft is preparing to release several new titles under the Assassin&#8217;s Creed banner, including Assassin&#8217;s Creed Mirage and three other major games.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An additional VR game and a mobile game are also in the pipeline.<\/span><\/p>\n<h2>                        <!-- <div class=\"container-c\"> -->\r\n                        <!-- <div class=\"row justify-content-between\"> -->\r\n                        <!-- <div class=\"col-post-800\"> -->\r\n                        <!-- start html -->\r\n                        <div class=\"blockquote-wapper\">\r\n                            <div>\r\n                                <span class=\"text_quot\">\r\n                                    <p><span style=\"font-weight: 400;\">The franchise&#8217;s latest title, Assassin&#8217;s Creed Valhalla, has been instrumental in Ubisoft&#8217;s sustained income, boasting 44% more players life-to-date than its predecessor, Assassin&#8217;s Creed Origins, and 19% more than Assassin&#8217;s Creed Odyssey.<\/span><\/p>\n                                <\/span>\r\n\r\n                                <div class=\"quot_icon\">\r\n                                    <img decoding=\"async\" src=\"https:\/\/culture.org\/wp-content\/themes\/culture\/icons\/i_quot.svg\" type=\"image\/svg+xml\">\r\n                                <\/div>\r\n                            <\/div>\r\n\r\n                            <img decoding=\"async\" class=\"quot_tick\" src=\"https:\/\/culture.org\/wp-content\/themes\/culture\/icons\/i_quot_tri.svg\" type=\"image\/svg+xml\">\r\n                        <\/div>\r\n                        <!-- end html -->\r\n                        <!-- <\/div> -->\r\n                        <!-- <\/div> -->\r\n                        <!-- <\/div> -->\r\n                                    <\/h2>\n<h2><b>Restructuring Amid Challenges<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Despite the promising outlook for the Assassin&#8217;s Creed franchise, Ubisoft is also implementing a series of targeted restructurings, which, along with other cost-cutting measures, have reduced the company&#8217;s global headcount to below 20,000 from a previous total of over 20,700.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ubisoft aims to continue this control on recruitments and divest non-core assets, thereby dedicating more resources to its major franchises.<\/span><\/p>\n<h2><b>A Diverse Portfolio of Upcoming Games<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">While Assassin&#8217;s Creed remains a primary focus, Ubisoft has several other projects planned for the next fiscal year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Among the anticipated releases are Avatar: Frontiers of Pandora, Tom Clancy&#8217;s The Division Resurgence, Rainbow Six Mobile, The Crew Motorfest, Skull and Bones, XDefiant, and an as-yet-unnamed large game.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The company&#8217;s interest in expanding its gaming portfolio also extends to generative AI. Ubisoft is eager to adopt this technology, believing it to be a game-changer for the creative industries.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Already, creators and developers within the company are experimenting with the technology, promising an exciting future for Ubisoft&#8217;s game development.<\/span><\/p>\n<h2><b>Optimistic Outlook for Ubisoft&#8217;s Future<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Despite the challenges faced, Ubisoft maintains an optimistic outlook, anticipating an income of \u20ac400 million ($435 million) for the coming year &#8211; a significant turnaround from the previous year&#8217;s loss.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It seems Ubisoft&#8217;s strategic focus on the Assassin&#8217;s Creed franchise, coupled with a diverse portfolio of upcoming games and a keen interest in generative AI, could be the winning combination to secure its future in the competitive gaming industry.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":13,"featured_media":159713,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[407],"tags":[],"class_list":["post-159712","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gaming"],"acf":[],"_links":{"self":[{"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/posts\/159712"}],"collection":[{"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/comments?post=159712"}],"version-history":[{"count":0,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/posts\/159712\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/media\/159713"}],"wp:attachment":[{"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/media?parent=159712"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/categories?post=159712"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/tags?post=159712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}